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Strategic Internal Communications for Government has ended
Strategic Internal Communications for Government
September 26 - 28, 2017
Washington, DC
http://bit.ly/2rR97sL
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Wednesday, September 27 • 9:50am - 10:25am
What’s Your Internal Story? Work, Create, Implement, Share, Empower!
Washington State Department of Health

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The challenge of most organizations is telling our story.  We focus so much on ensuring the public knows what we do that oft-times our employees have no idea what’s going on and how they fit into the story.

 

We struggle with how to delineate information that is appealing yet informative.  We struggle with overload.  We struggle with meaningful.

 

In this session, you will learn how to share information with your employees and demonstrate how internal storytelling makes employees feel a part of the organization’s tapestry, including:

 

  • How to tell a meaningful internal story that instills pride
  • How to share information without overloading employees
  • How sharing internally makes employees better representatives of the organization

 

Petula Burks, Director of the Center for Public Health

Washington State Department of Health


Speakers
avatar for Petula Burks

Petula Burks

Director of the Center for Public Affairs, Washington State Department of Health
Petula Celeste Burks, a public relations and communications executive with more than 15 years of experience impacting organizations’ presence and performance nationally, is the Director of the Center for Public Affairs, Washington State Department of Health. Prior to moving to Washington... Read More →


Wednesday September 27, 2017 9:50am - 10:25am PDT
Westin Crystal City, Crystal V & VI, 2nd Floor 1800 Jefferson Davis Highway, Arlington VA 22202

Attendees (1)